Home2K9 Dog Training

HOME2K9 DOG TRAINING

Home2K9 Dog Training was the sister-site to Hope2K9 Rescue, which have merged to become Hope2K9 Foundation. It is now a deprecated site, but was a good example of how the WordPress platform enables constant and endless expansion. 

While she started this company as a dog trainer, founder Cameron Thompsen soon found herself guiding, supporting, and educating other dog trainers and rescue organizations as part of her services. This new branch of mentorship exploded into multiple levels of coaching clients, ranging from long distance virtual coaching to high-impact, on-site immersion training. Her site was always expanding to showcase her specialized services. 

Being educators at heart, Cameron and her team are experts at providing immense value over social media covering a wide range of topics, but often revolving around canine nutrition, psychology, problem solving strategies, and common products and tools used regularly by the team. Because these conversations are so cyclical and products are referenced so often, we designed an Amazon Affiliate storefront, creating a library of popular recommended products. This allowed the Home2K9 team to have an organized collection of recommended items at easy disposal, and making link distribution a snap. 

The Amazon Affiliate storefront not only brought in another revenue stream for the company, but it did it passively. By the very nature of the Amazon Affiliate program, commissions are earned by referring customers to products, which meant that Home2K9 was free from the burden of product stocking or order fulfillment. The storefront orders were all handled by Amazon. 

An important side note for Amazon Affiliate stores, is that the referrer earns commissions on *every* item that the shopper purchases during that store visit, not just on the item(s) that the referrer recommended. When used strategically, an Amazon Affiliate storefront can be an excellent supplemental income stream. 

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